ABOUT
Yuli Ziv is an entrepreneur and online media expert revolutionizing the fashion industry. She is the Founder & CEO of Style Coalition, a network of more than 50 top fashion and beauty bloggers in partnership with ELLE magazine. She is the organizer of Fashion 2.0 discussion panels and networking event series in NYC, and is a noted speaker on the topic of social media as it relates to the fashion industry. Read full bio >>
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Monthly Archives: January 2010
10 Fashion Blogger Stereotypes, Or Why Brands Still Fear Working With Bloggers.
One of the things I find lots of pleasure in is shattering stereotypes, in life generally and in my current incarnation as a fashion blogger. Besides stereotypes I’ve witnessed while encountering with designers and PR people , I recently noticed a certain pattern that keeps coming across in the press. It started few years ago [...]
The Future Of Fashion: Seasons Are So Last Season.
The fashion industry is going through restructure, just like the music industry did few years ago. As fashion brands become more digital, it gets harder for the old rules to work. Collections, seasons, fashion weeks, buyers, magazine editors – everything and everyone are challenged these days, and inevitably many processes will be redefined, and many [...]
Posted in e-commerce, Fashion 2.0, Technology
Tagged as: e-commerce, Fashion 2.0, fashion week, social media
7 Comments
Fashion Week and Social Media: 10 Ideas For Grabs.
If you are a PR or marketing strategist working with a fashion brand or design house, you must be under pressure these days to deliver the most innovative ideas incorporating social media into the busy fashion weeks season. Not just innovative, but something that can top last season’s front row laptops at D&G and the [...]
Posted in Fashion 2.0, Social Media
Tagged as: fashion week, marketing, nyfw, social media
5 Comments
Curating The Web: Why Anna Wintour Is Bigger Than Google.
Last week I wrote on the subject of content overload, which sparked conversation among bloggers who find they are also battling the quality vs quantity dilemma. This lead me to another hot subject widely discussed on the web these days – the decreasing relevance of search engines and the increasing importance for web curation. Let’s [...]
Posted in Fashion 2.0, Technology
Tagged as: 2010 trends, fashion media, google, search, web curation
7 Comments
